101.5 fm the music place is designed and committed to serve that segment of the Roanoke population that actively supports the cultural arts and the community advocacy organizations within greater Roanoke.

101.5 fm the music place will endeavor at all times to elevate the entertainment experience for ALL members of the audience and other interested parties by broadcasting progressive music created by exciting artists. 101.5 fm the music place promises to keep the public informed of the activities of all of the various organizations within the Roanoke area that are dedicated to improving the quality of life in the city for all.